Three months after its official Cream box, Yunifang's sales exceeded 700,000 yuan. At the same time, financial report data show that Yujiahui achieved net profit attributable to shareholders of listed companies in the first three quarters of 75.' Industry sources pointed out. The industry generally believes that excessive reliance on online channels is one of Yujiahui's shortcomings. Inventory 'high pressure' 'Yujiahui's products are mainly skin care products.
According to public information, it is generally believed that the inventory cycle of products in the skin care industry is an average of 3-4 turnovers per year, that is, once every 3-4 months and the turnover days are within 90-120 days. As of press time, no reply was received. The Beijing Business Daily reporter searched the Gaode map and found that as of now, only four offline stores of the main brand Yunifang can be found, all of which are located in Changsha City, Hunan Province. At that time, Yujiahui pointed out in the prospectus that it relied on the rise of Internet e-commerce to grow and develop, and its main sales channel was online sales, so the company faced the risk of falling sales revenue.
Excessive inventory time may lead to temporary products. Industry insiders believe that while inventory is on the high side, expanding production capacity will put greater pressure on Yujiahui's future operations. Financial report data show that since 2019, Yujiahui inventory turnover days are 193. In fact, Yujiahui's performance had its peak moments.853 million, RMB 52.53%. Related business improvement measures will be gradually implemented. It is worth noting that, although the inventory turnover days are high, Yujiahui is still expanding production. Since then, Yujiahui has adopted a differentiated multi-brand strategy and also has a 'small 'Buzz', 'Hua Yaohua', 'Shiyi Family', 'Weifeng' and other major brands.
79 days disclosed in the 2018 annual report, an increase of more than 53 days is a high level in the industry. “During the reorganization, the external environment facing Yujiahui and the counterparty, especially the capital market environment, changed a lot.19%; operating income of 1,576 million yuan, a year-on-year decrease of 1.472 million yuan, a year-on-year decrease of 96.548 million and RMB 54. Yujiahui's common offline channels are Watsons and large supermarkets.
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